Thursday, October 12, 2017

Pakistan Meat Industry Experiencing Strong Growth

Pakistan per capita meat consumption has nearly tripled from 11.7 kg in 2000 to 32 kg in 2016. It is projected to rise to 47 kg by 2020.

Rising Incomes and Meat Consumption:

Pakistan's per capita meat consumption has nearly tripled from 11.7 kg in 2000 to 32 kg in 2016. It is projected to rise to 47 kg by 2020, according to a paper published by the United States National Library of Medicines at the National Institutes of Health (NIH).  Organization for Economic Development (OECD) explains that meat demand increases with higher incomes and a shift - often due to growing urbanization - to food preferences that favor increased proteins from animal sources in diets.


Meat Production in Pakistan. Source: FAO

The NIH paper authors Mohammad Shoaib and Faraz Jamil point out that Pakistan's meat consumption of 32 Kg per person is only a third of the meat capita meat consumption in rich countries like Australia and the United States.

A study published in Proceedings of the National Academy of Sciences and Nature magazine reports that Pakistanis are among the most carnivorous people in the world.  After studying the eating habits of 176 countries, the authors found that average human being is at 2.21 trophic level. It put Pakistanis at 2.4, the same trophic level as Europeans and Americans. China and India are at 2.1 and 2.2 respectively.

Increasing Meat Exports: 

Pakistan's meat exports are growing about 30% a year, up from $29 million in 2005 to $243.5 million in 2015, according to report in Globalmeatnews.com.

Pakistan Meat Exports. Source: Express Tribune

Rapid growth in meat production and exports is supported by an ongoing livestock revolution in the country.  The Pakistani livestock sector now contributes about 56.3% of the value of agriculture and nearly 11% to the overall gross domestic product. Milk is the single most important commodity in this sector.

Future Growth:

“In the next three to five years, livestock sector should grow 4-5% per annum and its contribution to GDP looks set to remain in double digits”, says a senior official of the Ministry of National Food Security and Research according to Dawn newspaper. In FY16, livestock growth was 3.6% and its 11.6% contribution to GDP value-addition.

Downside:

While the global meat industry provides food and a livelihood for billions of people, it also has significant environmental and health consequences for the planet. The key is moderation in meat consumption to maintain good health and protect the environment.

Summary:

Pakistan's per capita meat consumption has nearly tripled since 2000. It has grown with higher per capita incomes and increasing urbanization.  Meat exports are also accelerating at a rate of 30% a year. Meat consumption and exports are supported by an ongoing livestock revolution in the country.  The Pakistani livestock sector now contributes about 56.3% of the value of agriculture and nearly 11% to the country's overall gross domestic product. Milk is the single most important commodity in this sector.

Related Links:

Haq's Musings

Meat and Dairy Revolution in Pakistan

Pakistanis Are Among the Most Carnivorous

Eid ul Azha: Multi-Billion Dollar Urban-to-Rural Transfer

Pakistan's Rural Economy

Pakistan Leads South Asia in Agriculture Value Addition

Median Incomes in India and Pakistan

11 comments:

19640909rk said...

China and India are at 2.1 and 2.2 respectively. And Pakistan is at 2.4. Doubt if this is right. Believe me, I am a regular visitor to China. India and China cannot be so close together.

Jamel said...

In the US meat consumption is declining in favor of more fish. Wonder if Pakistan is going in the wrong direction healthwise?

Riaz Haq said...

#India’s traditional medicine #Ayurveda prescribes #beef for several disorders. #Hindutva #BJP #AyurvedaDay #Modi

https://timesofindia.indiatimes.com/india/Ayurveda-prescribes-beef-for-several-disorders-Scientist/articleshow/49743126.cms


Ancient Indian scriptures imposed no bar on eating beef and, in fact, ayurvedic Acharya Charaka had recommended beef for some disorders, said veteran scientist P M Bhargava in his letter to President Pranab Mukherjee marking his returning the Padma Bhushan.
TOI on October 29 first reported the decision of Bhargava, 87, the founder director of Centre for Cellular and Molecular Biology, to return the award he got in 1986, as a mark of protest against rising intolerance in the country.
Quoting Charaka Samhita, Bharagava said: "The flesh of the cow is beneficial for those suffering from the loss of flesh due to disorders caused by an excess of vayu, rhinitis, irregular fever, dry cough, fatigue, and also in cases of excessive appetite resulting from hard manual labour."

Bhargava said the lynching of Mohamed Akhlaq in Dadri "probably by fringe elements related to BJP" showed "the control that BJP wants to have on what we may eat ... just as it wants to control what we may wear, or whom we may love, or what we may read."
He called the Modi government "the least knowledgeable" about science. "I am a professional scientist with an experience of 65 years. I have also had the occasion of interacting on matters of science with the governments at the Centre since Independence. I find the present government the least knowledgeable and least concerned about science. The climate of religious conservatism that we have today is a major obstacle in the functioning of science and thus in meeting developmental objectives.
Bhargava was among the second batch of more than 100 scientists to sign an online petition last month against the "rejection of reason' that led to the assassinations of scholar M M Kalburgi, rationalist Narendra Dabhoklar and communist Govind Pansare.

In his letter to the President dated November 6, made available to TOI, the scientist named BJP and RSS behind the climate of intolerance. "No one would be more aware than you that, de facto, BJP is the political front of Rashtriya Swayamsevak Sangh (RSS), and functions under the leadership of RSS that is fully committed to the ideology of Hindutva, which I find divisive, unreasonable and unscientific," he said.
Noting that according to the Constitution, one of the duties of our citizens is to develop the scientific temper, humanism and the spirit of inquiry and reform, the letter said: "Steeped in superstition, unreason and irrationality, much of what RSS and BJP do goes against the grain of scientific temper. An example would be the recent statement of Shri Mohan Bhagwat who heads the RSS that marriage is a contract according to which the woman is supposed to be only a housewife and not work outside."
Bhargava said the Padma Bhushan had been very dear to him. "My returning it to you, for whom I have much respect and admiration, is an expression of my concern at the currently prevailing socio-politico situation in the country."

Riaz Haq said...

Pakistan launches its biggest halal plant
01-Jun-2016 By Shahid Husain, in Karachi
Pakistan’s largest conglomerate, the Fauji Group, has launched the country’s biggest halal abattoir, meat processing and exporting unit near Port Qasim, Karachi.
HTTPS://WWW.GLOBALMEATNEWS.COM/ARTICLE/2016/06/01/PAKISTAN-LAUNCHES-ITS-BIGGEST-HALAL-PLANT

Fauji Meat — a subsidiary of Fauji Fertiliser that commenced operations in April 2015 — and Al-Shaheer Corporation, an old meat exporting company, are doing big business in meat marketing at home and abroad.

Both companies have their own large animal breeding farms to ensure uninterrupted supply of healthy animals for regular slaughtering.

Exports of meat and meat preparations have grown rapidly — from 72$m in FY09 to $269m in FY16 though a decline has set in during the first seven months of FY17, due to a growing consumption in local markets and smuggling of live animals to neighbouring countries.

Marketing infrastructure of dairy and meat products has also seen a big improvement over the years. Large milk processing companies are successfully operating hundreds of milk collection centres in the country. Small dairy farmers also have more access to better ways of dairy farming and marketing now than in the past, thanks to targeted public-private partnership programme.

In January this year, dairy farmers in Punjab celebrated successful completion of a five-year $21m project of sustainable dairy development. Through a partnership with the Punjab government and Nestle Pakistan, the project improved the lives of over 50,000 small dairy farmers through its skills-based training programmes, resulting in a 17pc increase in the average milk yield and an over 10pc boost in farmers’ incomes, according to media report.

The project generated income for small farmers and created jobs for rural men and women. The project also upgraded 118 farms, now serving as training hubs for small dairy farmers.

It also helped install a pilot 50 cubic metre biogas plant for a dairy cooperative milk chiller in Vehari and constructed a 375 cubic metre biogas plant at the government-owned Bahadurnagar Farm in Okara.

https://www.dawn.com/news/1318665

Riaz Haq said...

51% women in #India,most in world, anemic,followed by #China, #Pakistan, #Nigeria and #Indonesia. http://toi.in/X4DwiY/a24gk via @timesofindia

Women's health in India is facing a serious nutritional challenge, with the country on the one hand grappling with the largest number of anaemic women in the world and on the other having to deal with diseases linked to obesity which is rapidly increasing among the fairer sex.
Findings of the new Global Nutrition Report 2017 place India at the bottom of the table with maximum number of women impacted with anaemia in the world, followed by China, Pakistan, Nigeria and Indonesia. In India, more than half (51%) of all women of reproductive age have anaemia, whereas more than one in five (22%) of adult women are overweight, according to the data.
The report analysed the situation in 140 countries against targets set in May last year at the World Health Assembly (WHA) held in Geneva.
Experts say that while the government has started to recognise the problem of anaemia and under-nutrition in women, India has made no progress in addressing it as there are too many gaps. The report highlights that the country presents worse outcomes in the percentage of reproductive-age women with anaemia, and is off course in terms of reaching targets for reducing adult obesity and diabetes.
In 2016, the report showed that nearly 48% of women in India were anaemic.
India's government is recognizing that the country cannot afford inaction on nutrition but the road ahead is going to be long. The Global Nutrition Report highlights that the double burden of undernutrition and obesity needs to be tackled as part of India's national nutrition strategy. For undernutrition, especially, major efforts are needed to close the inequality gap" said Purnima Menon, senior research fellow in the International Food Policy Research Institute (IFPRI)'s South Asia Office in New Delhi.

Riaz Haq said...

The ever-changing food consumer

https://www.dawn.com/news/1390287

THE way we eat is under constant evolution. Food is no longer the tedious, labour-intensive affair of yesteryear in urban households. Ready-to-cook, store-bought items are steadily making their way onto our plates.

The rising Pakistani urban middle-class and growing disposable incomes are accountable for this shift in dietary patterns.

The Household Integrated Survey for 2015-16, conducted by the Pakistan Bureau of Statistics, reveals that the average monthly income of urban households rose from Rs38,923 previously to Rs45,283. It also shows that an average urban family spends around Rs15,000 monthly on food, of which readymade food contributes nearly five per cent.

The lure of convenience when it comes to food is hard to resist for consumers as cityscapes in the country become increasingly peppered with supermarkets. “More and more middle-, upper-middle and upper-class consumers in urban areas are choosing to visit modern retailers, in particular for a new experience and for the bulk shopping of packaged food products,” according to Euromonitor International, a market research firm.

Unsurprisingly, middle-class consumers “tend to consume far more meat, fish and dairy products”, according to a Deloitte report on the food value chain. With the surge of the processed food industry, small- and medium-sized companies such as K&N’s, Dawn, Menu, PK Livestock, and Big Bird have now become household names.

Riaz Haq said...

Report finds sharp decline in Pakistan’s pulse consumption

https://www.dawn.com/news/1400488

The consumption of pulses in Pakistan has sharply declined from about 15kg per person a year to about 7kg per person a year, found a new report of the Food and Agriculture Organisation (FAO) of the United Nations.

The report titled ‘State of Food and Agriculture in Asia and the Pacific Region’, reviewed pulse consumption in Pakistan, India, Sri Lanka and Bangladesh over the period from 1961 to 2013. It has been prepared for the FAO regional conference for Asia and the Pacific being held in Fiji on April 9-13.

The report found that as countries became richer, populations were shifting from vegetable proteins — such as those found in pulses and beans — to more expensive animal source proteins such as those found in dairy products and meat.

In India, during this period, the consumption of pulse declined from about 22kg per person in a year to about 15kg per person per year. The decline was consistent with trends elsewhere in the world. In Sri Lanka, however, pulse consumption seemed to have fluctuated between 5kg and 10kg per person per year since 1960, except for a sharp drop from 1970 to 1985, the report said.

Pointing out challenges, it emphasised that the relative neglect of pulses, beans and other crops in agricultural policies in the region should be reversed so that the poor had relatively low-cost sources of protein and other micronutrients.

The report pointed out that although overall cereal consumption per capita either declined or remained constant, within the cereal group itself there were important changes. Utilisation of rice and wheat for food increased — in some cases sharply — while total food utilisation of coarse cereals, which had been relatively important in the 1960s, either declined or remained steady, implying a fall in per capita consumption since the population was increasing.

Citing example, the report said in East Asia rice and wheat utilisation for food was about 220 million tonnes per year in 2015, versus 20m tonnes per year for coarse cereals.

Total utilisation of ‘superior’ cereals was still rising in 2013 mainly because of continuing population growth, even though per capita utilisation had started declining from the mid-1990s onwards, it added.

The report put four South Asian countries — Bangladesh, India, Pakistan and Sri Lanka — below the red line, indicating that their calorie consumption was below the level that would be expected given their per capita household expenditure.

Riaz Haq said...

FAO Report for Asia Pacific Region 2017:

Asia and
the Pacific
REGIONAL
OVERVIEW OF
FOOD SECURITY
AND NUTRITION

In 2011-2013, only two (Mongolia and Pakistan) of the 26 countries had average intake of milk of 370 g/day or over.

---------------

In Pakistan,
the Credit Guarantee Scheme for Small and Marginalized
Farmers became operational in 2016, encouraging banks
to grant credit to small-scale farmers who previously lacked
access. Under the scheme, the government guarantees up
to 50 percent of loans to small farmers (i.e. those with less
than 5 acres of irrigated and 10 acres of non-irrigated land).

----------------------

In South Asia, production outcomes improved for some
countries. Pakistan had a bumper wheat harvest in 2016
and other crops also performed well due to favourable
weather. In India as well, cereal production recovered
markedly after two consecutive bad seasons. In some other
cases in South Asia – e.g. Sri Lanka – governments managed
to maintain aggregate food supply either through imports
or by drawing down stocks where available despite declines
in cereal production.

-----------



http://www.fao.org/3/a-i7930e.pdf

Riaz Haq said...

How big is Pakistan’s meat trade and who’s buying its exports?

https://www.salaamgateway.com/en/story/correctionhow_big_is_pakistans_meat_trade_and_whos_buying_its_exports-SALAAM11092017080303/

*Corrects percentage of Pakistan's 10 biggest meat and edible meat offal (MEMO) export buyers to their overall MEMO imports in 2016, from 2.67 percent of $9.258 billion to 2.58 percent, which is equivalent to $238.99 million

Pakistan’s government is exploring new markets for export of meat and dairy products with a focus on the halal trade, according to local press reports.

How big is Pakistan’s meat and dairy trade now and where are its exports going?

EXPORTS

According to ITC Trade Map data, in 2016, Pakistan exported $313.538 million in three categories: 1. Meat and edible meat offal (internal organs) ($239.74 million), 2. Dairy produce; birds’ eggs; natural honey; edible products of animal origin ($67.471 million), and 3. Live animals ($6.327 million).

These three categories account for 1.53 percent of Pakistan’s $20.5 billion exports of all products to the world in 2016.

Meat and edible meat offal (MEMO) is the biggest of the three categories, accounting for 76.5 percent of the three’s exports.

Pakistan’s biggest export is textiles and textile articles, which brought in $9.481 billion in nine months from November 2016 to July 2017, according to most recent data from the State Bank of Pakistan.

BIGGEST MEMO BUYERS

Pakistan exported $238.99 million, or 99.69 percent, of all its MEMO in 2016 to 10 countries: UAE, Saudi Arabia, Kuwait, Vietnam, Bahrain, Oman, Afghanistan, Qatar, Thailand, and Malaysia.

However, Pakistan is a small MEMO export player. Its 10 biggest MEMO export markets imported a total of $9.258 billion of MEMO in 2016, out of which only 2.58 percent came from Pakistan.

BEEF, MOSTLY

Fresh or chilled beef is Pakistan’s biggest MEMO export, making up 56.86 percent, or $136.319 million, of its MEMO exports in 2016. This is followed by $44.726 million of chilled or frozen meat of sheep or goats, and $31.554 million of frozen meat of bovines.

Only around $3.06 million, or 1.28 percent, of Pakistan’s MEMO exports are poultry-based.

The nation hopes to change this by targeting an increase in poultry-based MEMO sales to UAE, its biggest MEMO export market, after the GCC country lifted its ban on Pakistan’s poultry and its products in February this year. UAE imposed the ban in 2006 after an outbreak of avian influenza in Pakistan.

UAE imported an estimated $725.247 million of poultry products in 2016, 66.2 percent, or $480.224 million, of which came from Brazil.

Riaz Haq said...

Dressing (Preferred meat) vs Offal (Orhan meats etc) percentages in a study in Peshawar Pakistan


Data on age wise proportion of cattle slaughtered at Peshawar suggested that largest counts (24.35 %) ofcattle were slaughtered at the age of 41- 50 months followed by 21-30 and 51- 60 months age groups (Table I).Animals of age 41-50 months were higher in slaughter proportion and most within this group were females. Lowermilk yield during their first lactation might be a cause for their removal from the herd and sale to butchers. Animalsolder than 61 months age group showed the lowest proportion, because older meat is not preferred by consumers inPeshawar. They mostly prefer meat from animals aged 21-50 months.

Dressing percentage data of the above mention breeds of animals showed that Dajal male gave the highest value (55.7%) followed by non- descript males (54.0%) and Lohanni males (53.6%) (Table II). Mekasha et al.,(2011) studies the African zebu cattle Ogaden bull and reported that dressing percentage was 54.7. Jabbar et al.,(2009) obtained a similar trend in their studies. According to their study the Dajal breed cattle showed highest (5 8.0)dressing percentage. The higher DP value of the Dajal in their study was probably because animals were fed for 92days on mixed concentrate diet and especially reared for body weight gain, whereas, the in present study animal

DRESSING PERCENTAGE AND OFFAL PRODUCTION... (PDF Download Available). Available from: https://www.researchgate.net/publication/273724540_DRESSING_PERCENTAGE_AND_OFFAL_PRODUCTION_OF_VARIOUS_BREEDS_OF_ZEBU_CATTLE_SLAUGHTERED_AT_THE_PESHAWAR_ABATTOIR [accessed Apr 21 2018].

Riaz Haq said...

YIELDS AND DRESSING PERCENTAGES

http://smallfarms.cornell.edu/2012/07/10/yields-and-dressing-percentages/


It is important for anyone direct marketing meat to determine how much meat a market animal provides. The pounds of meat a farmer should get from an animal will be dependent upon the dressing percentage and the carcass cutting yields. A handy formula has been developed to help:

Pounds of Meat= (Dressing percent x Carcass cutting yield) x Live weight

The dressing percentage is the percent of the live animal that ends up as carcass. Generally, the carcass weight is taken immediately after skinning and evisceration and is commonly known as the hot hanging weight. There are a number of factors that will affect the percentage including how much the animal has eaten before it is weighed, and how much mud or fiber is on the animal. These factors negatively correlate to the dressing percentage, by reducing the dressing percentage. The amount of fat and muscling will positively affect dressing percentage; the heavier or fatter an animal, the higher the dressing percentage. The dressing percentage can be calculated as such:

Dressing Percentage (DP)= (Carcass Weight / Live Weight) x 100

Different species tend to average different DP’s. Beef cattle 58-62% (heifers generally about 1% lower than steers), hogs 74% and market lambs 54%. Farmers can expect a 1000 pound steer to result in a 620 pound hanging carcass or a 140 pound market hog to produce a 103 pound carcass (140 x .74).

The carcass-cutting yield is the percentage of the carcass that actually ends up as meat. The carcass cutting yield is calculated by:

Carcass Cutting Yield = (Pounds of meat/ Carcass weight) x 100

Cutting yields can vary significantly depending on cutting specifications; cuts that are bone-in or boneless will produce very different cutting yields. If the animal is excessively fat, then the cutting yield will be lower because the fat is removed and discarded. A more muscular animal will have a higher cutting yield. Aging, leaving the carcass to hang for an extended period of time, will also impact cutting yields, as the carcass tends to shrink during the process. Cutting losses on a side of beef may range from 20% to 40%, and average around 28%.

Yield grades can help can help predict cutting yields. A yield grade measures the amount of boneless, trimmed retail cut from various parts of the carcass: the round, the loin, the rib and the chuck. The higher the yield grade, the lower the carcass cutting yield percentage. A lower yield grade indicates a higher cutting yield. To employ the help of a yield grade to determine the amount of salable meat let’s consider the following example. A yield grade 2 on a 400 pound carcass would indicate salable meat of 79.8% or 319 pounds of meat. If more cuts were left bone-in, then the actual carcass cutting yield would be higher than 79.8% and the pounds of meat would be higher than 319.
---

To help a farmer price his product, it is also important to know the average cut weights expected from breaking down a carcass. A 1000 pound steer will produce a 600 pound carcass. 400 pounds are lost in hide, blood, and inedible organs. From this 600 pound beef carcass a farmer should expect around the following: 27.5% chuck, 3.2% shank, 3.8% brisket, 9.8% ribs, 8.5% short plate, 17.7% loin, 5.3% flank, and 22.8% round. He could also expect 425 pounds in retail cuts at a yield grade 3 (70.8%). These figures provide only an approximation, and are to be used as a guide. Farmers should keep good records of dressing percentages and carcass yields to help with farm management and the decision making process.