Wednesday, April 18, 2018

Pakistan Daal Consumption Declines Sharply As Meat Consumption Rises

Pakistan's per capita daal (pulse) consumption has sharply declined to about 7 kg/person from about 15 Kg/person in 2000, according to data released by Food and Agriculture Organization and reported in Pakistani media. Meat has replaced it as the main source of protein with per capita meat consumption rising from 11.7 kg in 2000 to 32 kg in 2016. It is projected to rise to 47 kg by 2020, according to a paper published in the Korean Journal of Food Science of Animal Resources.

USDA Food Chart
Rising Incomes:

FAO report titled "State of Food and Agriculture in Asia and the Pacific Region" said rising incomes in developing nations are causing a shift from plant proteins — such as those found in pulses (daal) and beans — to more expensive animal proteins such as those found in meat and dairy.

According to the Household Integrated Surveys of Pakistan, the average monthly household income in the country jumped 15% from Rs. 30,999 in 2013-14 to Rs. 35,662 in 2015-16.

Pulses Consumption:

Per capita consumption of pulses in Pakistan has sharply declined from about 15 kg per person a year to about 7 kg per person a year, found a new report of the Food and Agriculture Organization (FAO) of the United Nations.

In neighboring India, too, the consumption of pulse declined from about 22kg per person per year to about 15kg per person per year. In Sri Lanka, however, pulse consumption seemed to have fluctuated between 5kg and 10kg per person per year since 1960, except for a sharp drop from 1970 to 1985, the report said.

Dairy Consumption: 

Economic Survey of Pakistan reported that Pakistanis consumed over 45 million tons of milk in fiscal year 2016-17, translating to about 220 Kg/person.

FAO's "State of Food and Agriculture in Asia and the Pacific Region" says that Mongolia and Pakistan are the only two among the 26 countries in Asia Pacific region where per capita milk consumption exceeded 370 grams/day.

Meat Consumption:

Pakistan's per capita meat consumption has nearly tripled from 11.7 kg in 2000 to 32 kg in 2016. It is projected to rise to 47 kg by 2020, according to a paper published by the United States National Library of Medicines at the National Institutes of Health (NIH).  Organization for Economic Development (OECD) explains that meat demand increases with higher incomes and a shift - often due to growing urbanization - to food preferences that favor increased proteins from animal sources in diets.


Meat Production in Pakistan. Source: FAO

The NIH paper authors Mohammad Shoaib and Faraz Jamil point out that Pakistan's meat consumption of 32 Kg per person is only a third of the meat capita meat consumption in rich countries like Australia and the United States.

A study published in Proceedings of the National Academy of Sciences and Nature magazine reports that Pakistanis are among the most carnivorous people in the world.  After studying the eating habits of 176 countries, the authors found that average human being is at 2.21 trophic level. It put Pakistanis at 2.4, the same trophic level as Europeans and Americans. China and India are at 2.1 and 2.2 respectively.

Chicken Vs Daal:

IN 2016, Pakistan's then finance minister Ishaq Dar suggested to his countrymen to eat chicken instead of daal (pulses or legumes). To some, the minister sounded like Queen Marie-Antoinette (wife of France's King Louis XVI) who reportedly said to hungry rioters during the French Revolution:  “Qu'ils mangent de la brioche”—“Let them eat cake”?

It was indeed true that some varieties of daal were priced higher than chicken. For example, maash was selling at Rs. 260 per kilo, higher than chicken meat at Rs. 200 per kilo. But other daals such as mung, masur and chana were cheaper than chicken.

The reason for higher daal prices and relatively lower chicken prices can be found in the fact that Pakistan's livestock industry, particularly poultry farming, has seen significant growth that the nation's pulse crop harvests have not.

Summary:

Per capita daal consumption is falling while meat and milk consumption is rising in Pakistan with rising household incomes. According to the Household Integrated Surveys of Pakistan, the average monthly household income in the country jumped from Rs. 30,999 in 2013-14 to Rs. 35,662 in 2015-16.  Pulse consumption has sharply declined to about 7 kg/person from about 15 Kg/person in 2000, according to data released by Food and Agriculture Organization and reported in Pakistani media. Meat has replaced it as the main source of protein with per capita meat consumption rising from 11.7 kg in 2000 to 32 kg in 2016. It is projected to rise to 47 kg by 2020, according to a paper published in the Korean Journal of Food Science of Animal Resources.

16 comments:

Ahsan H. said...

Wow, that's a huge change! How does this compare with India?

Riaz Haq said...

Ahsan: "Wow, that's a huge change! How does this compare with India?"

The change to more animal protein in diet is expected with rising incomes.

Indians consume about 5kg of meat and 15kg of daal per person per year

Milk consumption per capita in India is about a quarter of Pakistan’s

Anonymous said...

Coastal Indian states have higher fish consumption. Overall India per capita fish consumption went from 5.2kg to 5.9kg (2006 to 2011) whereas Pakistan was 1.9kg to 2.0kg correspondingly.

http://www.helgilibrary.com/indicators/fish-consumption-per-capita/


Respectfully disagree with your statement on milk consumption in India being 1/4 of Pakistan.
Total Milk production 2016
India 167 million tonnes or 351 gm per day per capita. http://www.india.com/business/milk-production-in-india-up-by-18-81-in-2016-17-dairy-farmers-income-hiked-2682174/

Pakistan 2016
42 million tonnes or 561 gm per day per capita.
https://www.pakistantoday.com.pk/2017/01/16/pakistan-fourth-largest-milk-producing-country-in-world/

351gm versus 561gm is not 1/4!

Habib said...

It is good news !

Jamal said...

More heart disease and Cancer.

Z Basha Jr said...

Riaz Sb.. I am confused...As daal is more expensive than chicken, more people are replacing the protein?.. Does that indicate increasing affluence? Its not like we are eating more and more foie gras? We are eating more and more something that's cheaper?

Richard Khan said...

Most of the meat consumption is chicken, and one of the reasons for the switch from daal to chicken is the higher cost of dAal

Riaz Haq said...

Basha: ".As daal is more expensive than chicken, more people are replacing the protein?.. Does that indicate increasing affluence? Its not like we are eating more and more foie gras? We are eating more and more something that's cheaper?"


Read the following paragraph in the post again: "It was indeed true that some varieties of daal were priced higher than chicken. For example, maash was selling at Rs. 260 per kilo, higher than chicken meat at Rs. 200 per kilo. But other daals such as mung, masur and chana were cheaper than chicken."

Prices do fluctuate but in general meat costs more than pulses. And the reason is simple: It costs more to raise livestock to produce meat than to plant and harvest daal.

Riaz Haq said...

RK: "Most of the meat consumption is chicken, and one of the reasons for the switch from daal to chicken is the higher cost of dAal"

It's an incorrect statement. Look at the following graph again. It clearly shows that a lot more beef and mutton is produced and consumed than chicken.

https://2.bp.blogspot.com/-xdqB1UidcOk/Wd_--ZNnQrI/AAAAAAAAJZA/VXovTdrvPJkv9bQldCAccjsUxAmn_rh_wCLcBGAs/s1600/Meat%2BProduction%2BPakistan.png

Z Basha Jr said...

thats indeed good news.. hope risks of red meat consumption are well understood by awam...

Riaz Haq said...

How big is Pakistan’s meat trade and who’s buying its exports?

https://www.salaamgateway.com/en/story/correctionhow_big_is_pakistans_meat_trade_and_whos_buying_its_exports-SALAAM11092017080303/

*Corrects percentage of Pakistan's 10 biggest meat and edible meat offal (MEMO) export buyers to their overall MEMO imports in 2016, from 2.67 percent of $9.258 billion to 2.58 percent, which is equivalent to $238.99 million

Pakistan’s government is exploring new markets for export of meat and dairy products with a focus on the halal trade, according to local press reports.

How big is Pakistan’s meat and dairy trade now and where are its exports going?

EXPORTS

According to ITC Trade Map data, in 2016, Pakistan exported $313.538 million in three categories: 1. Meat and edible meat offal (internal organs) ($239.74 million), 2. Dairy produce; birds’ eggs; natural honey; edible products of animal origin ($67.471 million), and 3. Live animals ($6.327 million).

These three categories account for 1.53 percent of Pakistan’s $20.5 billion exports of all products to the world in 2016.

Meat and edible meat offal (MEMO) is the biggest of the three categories, accounting for 76.5 percent of the three’s exports.

Pakistan’s biggest export is textiles and textile articles, which brought in $9.481 billion in nine months from November 2016 to July 2017, according to most recent data from the State Bank of Pakistan.

BIGGEST MEMO BUYERS

Pakistan exported $238.99 million, or 99.69 percent, of all its MEMO in 2016 to 10 countries: UAE, Saudi Arabia, Kuwait, Vietnam, Bahrain, Oman, Afghanistan, Qatar, Thailand, and Malaysia.

However, Pakistan is a small MEMO export player. Its 10 biggest MEMO export markets imported a total of $9.258 billion of MEMO in 2016, out of which only 2.58 percent came from Pakistan.

BEEF, MOSTLY

Fresh or chilled beef is Pakistan’s biggest MEMO export, making up 56.86 percent, or $136.319 million, of its MEMO exports in 2016. This is followed by $44.726 million of chilled or frozen meat of sheep or goats, and $31.554 million of frozen meat of bovines.

Only around $3.06 million, or 1.28 percent, of Pakistan’s MEMO exports are poultry-based.

The nation hopes to change this by targeting an increase in poultry-based MEMO sales to UAE, its biggest MEMO export market, after the GCC country lifted its ban on Pakistan’s poultry and its products in February this year. UAE imposed the ban in 2006 after an outbreak of avian influenza in Pakistan.

UAE imported an estimated $725.247 million of poultry products in 2016, 66.2 percent, or $480.224 million, of which came from Brazil.

Riaz Haq said...

Dressing (Preferred meat) vs Offal (Orhan meats etc) percentages in a study in Peshawar Pakistan


Data on age wise proportion of cattle slaughtered at Peshawar suggested that largest counts (24.35 %) ofcattle were slaughtered at the age of 41- 50 months followed by 21-30 and 51- 60 months age groups (Table I).Animals of age 41-50 months were higher in slaughter proportion and most within this group were females. Lowermilk yield during their first lactation might be a cause for their removal from the herd and sale to butchers. Animalsolder than 61 months age group showed the lowest proportion, because older meat is not preferred by consumers inPeshawar. They mostly prefer meat from animals aged 21-50 months.

Dressing percentage data of the above mention breeds of animals showed that Dajal male gave the highest value (55.7%) followed by non- descript males (54.0%) and Lohanni males (53.6%) (Table II). Mekasha et al.,(2011) studies the African zebu cattle Ogaden bull and reported that dressing percentage was 54.7. Jabbar et al.,(2009) obtained a similar trend in their studies. According to their study the Dajal breed cattle showed highest (5 8.0)dressing percentage. The higher DP value of the Dajal in their study was probably because animals were fed for 92days on mixed concentrate diet and especially reared for body weight gain, whereas, the in present study animal

DRESSING PERCENTAGE AND OFFAL PRODUCTION... (PDF Download Available). Available from: https://www.researchgate.net/publication/273724540_DRESSING_PERCENTAGE_AND_OFFAL_PRODUCTION_OF_VARIOUS_BREEDS_OF_ZEBU_CATTLE_SLAUGHTERED_AT_THE_PESHAWAR_ABATTOIR [accessed Apr 21 2018].

Riaz Haq said...

Asia Is Eating Less Rice, More Wheat
Published on Wednesday, 15 March 2017 15:00 Written by Saigoneer.

https://saigoneer.com/eat-drink/eat-drink-categories/saigon-food-culture/9542-asia-is-eating-less-rice,-more-wheat

As Asian nations become wealthier, more and more people are eating wheat.

According to The Economist, the popularity of rice in Asia remains well above the global average; in fact the continent is responsible for 90% of the world’s rice consumption. Historically, the grain was – and still is – a staple for many, particularly the latter half of the 20th century, when rice consumption in Asian nations reached as high as 103 kilograms per person annually, the news outlet reports.

However in recent years, as incomes have risen and tastes have changed, the grain’s much-coveted position in many Asian societies has weakened a little. Though rice is still ubiquitous across the continent and is not likely to disappear any time soon, its consumption has been on the decline since 2000 in countries like Singapore, China, Indonesia and South Korea.

Instead, some Asian consumers are turning to wheat, reports The Economist. In 2016, for instance, Vietnam consumed 39.9 kilograms of wheat per person, a steady increase compared to the country’s consumption in 2000. Though it’s still a far cry from the global average – 78 kilograms per capita – the figure puts Vietnam above the Southeast Asian average of 26 kilograms per person each year, and consumption is expected to continue growing in the future. In fact, the United States Department of Agriculture (USDA) expects Southeast Asians to consume roughly 23.4 million tons of wheat in 2016-2017.

Riaz Haq said...

The annual report explained that wheat is Pakistan’s dietary staple.

http://www.world-grain.com/Departments/Country-Focus/Country-Focus-Home/Focus-on-Pakistan.aspx

“Pakistan has a variety of traditional flat breads, often prepared in a traditional clay oven called a tandoor,” the report said. “The tandoori style of cooking is common throughout rural and urban Pakistan. Wheat flour currently contributes 72% of Pakistan’s daily caloric intake with per capita wheat consumption of around 124 kg per year, one of the highest in the world.”

Diets are changing in Pakistan, the report said.

“As incomes increase and a stronger middle class emerges, consumers are gradually shifting towards more dairy, meat, and other higher-value food products in their diet,” the report said. “Over the long term, this shift to a more balanced diet has the potential to limit the pace of growth in wheat consumption.”

The attaché forecast 2016-17 wheat demand at 24.5 million tonnes and explained that just 3% would be used for food, with 97% going for planning and human consumption.

Riaz Haq said...

India ranks 43rd in the global ranking in average per capita tea consumption with 0.73 kg compared with 7.54 kgs in Turkey, 4.34 kgs in Morocco, 2.74 kgs in United Kingdom and 1.01 kgs in Pakistan.

https://www.business-standard.com/article/markets/tea-board-on-promotional-drive-to-increase-per-capita-tea-consumption-116073000191_1.html

Per capita consumption of tea
Country Quantity (Per KG)
Turkey 7.54
Morocco 4.34
Ireland 3.22
United Kingdom 2.74
UAE 1.89
Kuwait 1.61
Russia 1.21
Iran 1.07
Pakistan 1.01
India 0.73
Source: Industry, Wikipedia


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A massive increase of 35.8 per cent in per capita consumption of tea in Pakistan has been recorded from 2007 to 2016.

According to the current market situation and medium-term outlook, published by the Food and Agriculture (FAO) of the United Nations, Pakistan is among the seven countries where per capita consumption of tea has been increased.

The highest increase was seen in Malawi with 565.2pc, followed by China 128.6pc, Rwanda 110.2pc, Turkey 25.9pc, Indonesia 26.6pc and Libya 39.8pc.

Currently, black tea consumption in Pakistan has been estimated at 1,72,911 tonnes which is expected to increase to 2,50,755 tonnes in 2027, the FAO report projects. This showed in next 10 years, tea consumption will increase by 77,844 tonnes.

https://www.dawn.com/news/1415762

Riaz Haq said...

Pakistan among top three dairy producers
Amin Ahmed Updated June 01, 2017

https://www.dawn.com/news/1336575

ISLAMABAD: The Food and Agriculture Organisation (FAO) of the United Nations says Pakistan is among the three countries in Asia and Pacific region which are the world’s top dairy producing countries.

The total value of Asian dairy production exceeded $110 billion in 2013, and figured in the three top commodities in the region in terms of gross value of production. While the dairy production in Pakistan, India and China largely meet domestic consumption, Australia and New Zealand produce a surplus, FAO says on the occasion of World Milk Day being celebrated on June 1 (Thursday).

According to latest figures published in Pakistan Economic Survey 2016-17, milk production in the country is on the increase and during the current fiscal year the gross production of milk was estimated to be 56,080,000 tonnes.

FAO warned that while dairy has big potential, the sector needs to be more sustainable and competitive in Asia and Pacific region. This means helping smallholder farmers gain greater access to markets and services and develop successful dairy business models to increase domestic production.


The aim is to create a sector, which is socially responsible and produces safe and healthy food making more efficient use of the natural resources and reduces the effects on the environment. Only by doing so, will the sector become more sustainable for the benefit of future generations. FAO remains committed to working with all stakeholders to achieve a dairy sector that contributes to health and prosperity of the world.

An Asia Pacific Regional Audit done by the International Osteoporosis Foundation has concluded that the average dietary calcium intake in Asia is well below the FAO-WHO recommendation of 1,000 to 1,300 milligrams per day and most Asian countries have seen a two-to-three fold increase in the incidence of hip fractures during the past 30 years.

In order to facilitate dairy farmers, duty free import of calf milk replacer and cattle feed premix was allowed. During the current fiscal year, 310.2 metric tonnes of calf milk replacer and 298.9 metric tons of cattle feed premix was imported.

Last December, the Royal Friesland Company acquired 51 per cent of Engro Foods Pakistan, which was one of the largest private sector foreign direct investments in Pakistan’s dairy sector, amounting to $450 million.

Under the new deal and 2020 strategy arrangements, Engro Foods will aim for higher milk quality, variety of milk packages and products and farmers’ capacity building leading to a reduction in poverty.

In addition, regulatory duties to the tune of 25pc have been imposed on the import of skimmed milk powder and whey powder. This is to attract further investments in the dairy sector along with protecting small dairy farmers.