Designers at the show included Maheen Khan, Sadaf Malaterre, Maheen Karim, Nida Azwer, Mohsin Ali, Faraz Mannan and Nauman Arfeen.
Growth in Pakistan fashion industry is inspiring many young Pakistanis, most recent among them is Umaima Mendhro, a home-schooled village girl from Sindh who founded a VC-funded fashion startup in San Francisco, CA.
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ISLAMABAD: Ambassador of Pakistan to France Ghalib Iqbal said that Pakistani fashion industry had registered a growth of 79 per cent recently which was one of the largest industrial growth rates in the world.
He was speaking at a fashion show of high end Pakistani textile products. The show was organized as part of activities of 37th edition of Texworld being held in Paris, France, said a message received here Wednesday.
The ambassador announced that a more elaborate fashion show would be held in Paris next year to present high end Pakistani textile designs.
This year, a total of 35 Pakistani companies have set up their stalls in the Texworld, out of which 12 have been sponsored by the Trade Development Authority of Pakistan (TDAP) while others were participating on their own.
A total of 945 companies from 27 different countries are participating in the fair which is held twice a year in Paris.
President of the exhibition, Michal Scherppe welcomed and appreciated the participation of Pakistan in the fashion show organized as part of the event.
The show presented the designs created by Indus Valley School of Arts and Architecture and Sarena.
The colourful and highly imaginative designs were appreciated by the spectators.
Earlier, the ambassador visited the stalls set up by Pakistani exporters and discussed with them the prospects of business development in France and assured them of full support and cooperation. –APP
#Pakistani who designed dresses for Angelina Jolie and Madonna sweeps an old house In #Ajmer.
http://www.huffingtonpost.in/2016/01/14/yousuf-bashir-qureshi-ajm_n_8976262.html … via @HuffPostIndia
Noted Pakistani designer and artist Yousuf Bashir Qureshi has fulfilled a promise he made to his mother, even if it meant taking a trip into the heart of Ajmer to first discover, and then sweep the floor of an old house quietly residing in Langar Khana.
Qureshi’s mother Abida Bashir had asked her son to fulfil her dream of finding her childhood home where she resided before migrating to her family to Pakistan in 1947, and clean it.
Making his debut trip to India, Qureshi managed to track down the house, and was overwhelmed by the memories that his mother had passed on to him come to life. “The moment I confirmed that is the native house of my mother’s family, I closed my eyes for a minute, recalling the childhood days that my four uncles and six aunts spent here,” Qureshi told ToI. He kissed the doorstep to his family’s past. “It was a very emotional moment… it was as if I was with my entire family as I went from one room to another.”
Qureshi spent two hours reminiscing in the home that has received a few modern makeovers, but retains a few elements of the past, including the fluting strains of qawwali from the dargah nearby. Just before he left –- accompanied with pictures of the old house from the present owner as a gift -- he swept a part of the building, to fulfil his promise to his mother.
A graduate from the University Of Nebraska in Food science, Qureshi has garbed celebrities such as Sheryl Crow, Angelina Jolie, and Denzel Washington, and Madonna, and is also an avid photographer and a gardener. Qureshi eventually returned to Pakistan in 2002 to start his label YBQ, that is based out of Karachi, that he runs alongside being a resident professor at Indus Valley School.
BBC News - Meet #Pakistan's first supermodel. #fashion #design
Nadia Hussain, seen as Pakistan's first supermodel, says it is more acceptable to enter into a career in modelling than when she first started 20 years ago.
She says the industry is thriving as attitudes in the country change.
At 37 and with four children and a flourishing business, the model who is also a trained dentist and still appears at fashion shows.
#Pakistan’s first #global #fashion billionaire? #Khaadi #Karachi #textiles #rmg #garments https://profit.pakistantoday.com.pk/2017/09/25/pakistans-first-fashion-billionaires/ … via @profitpk
The year 2017 is the first time the Pakistani clothing market hit Rs1 trillion in consumer spending (according to an analysis conducted by Profit based on data from the Household Integrated Economic Surveys, published by the Pakistan Bureau of Statistics). It is also the year the biggest brand in the industry – Khaadi – learnt about both the benefits and the costs of being the market leader, with a very public labour dispute and a string of negative stories published about it in the print media.
In the nearly two decades it has existed, Khaadi has gone from being a small store on the corner of a narrow street in Karachi’s Zamzama commercial area to become the industry-defining brand in Pakistan’s retail fashion sector. On the way, it has created, expanded, and conquered market that was virtually nonexistent prior to Khaadi’s launch in December 1999. Yet even as it stands as the clear champion of a rapidly growing market, Khaadi’s future has never been more precarious. In the next year or two, the actions of Khaadi’s management, particularly founder and CEO Shamoon Sultan, will determine whether it becomes a true national (and possibly global) corporate icon, or whether it will wither and fade away into obscurity.
While Khaadi clearly started as a passion project focused on selling khaddar clothing, it did not stay that way for long. Shamoon and Saira may have an artistic passion for the products they create, but they are clearly commercially focused as well, launching women’s clothing lines, pret, and lawn. The company sells both readymade garments and unstitched fabric.
The company began expanding its presence, first within Karachi, then on to Lahore and Islamabad, followed by eight other cities across Pakistan. By 2010, Khaadi felt confident enough to make its first foray into international retail, setting up a in Dubai, followed quickly by a store in Abu Dhabi. In 2013, Khaadi began opening stores in the UK.
While Khaadi has been remarkably successful, its success needs to be placed in a broader context: the rise of the Pakistani middle class, specifically the rise of the working woman, who has enabled families to rapidly expand their household incomes and move out of subsistence living and towards a truly consumption-oriented economic existence.
Pakistan’s female labour force participation rates have increased dramatically, from 16.2% in 2001 to 23.4% in 2015, the latest year for which data is available from the Labour Force Survey conducted by the Pakistan Bureau of Statistics. As a result, household incomes have risen to Rs34,707 ($333) per month, according to data from the 2016 Household Integrated Economic Survey. That represents an annualized increase of 9.3% per year over the past 15 years (5.7% in US dollar terms).
The rapid rise in spending on clothing also appears to be causing a shift in patterns of what types of clothes Pakistanis buy. In 2002, according to PBS data, more than 68% of total spending on clothes went to buying unstitched cloth and other accessories and only 13% of spending went to readymade clothes. In 2016, the proportion of consumer spending going to readymade clothes was 33%, with unstitched cloth and accessories going down to 50% of total spending.
Readymade garments are, by far, the fastest growing segment of consumer spending on clothing and footwear, growing at an astonishing 24.2% per year (20.1% in US dollar terms) over the past 15 years to reach a market size of Rs356 billion ($3.4 billion) in fiscal year 2017, according to Profit’s analysis of PBS data. The overall clothing market, as noted at the beginning of this article, has reached Rs1.1 trillion ($10.3 billion) during that same period.
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